Juan OG Perez Knows Business

If you’ve ever listened closely to Jay Z’s lyrics, you’ve likely heard him reference Juan “OG” Perez. On The Black Album, he says, “OG Juan, Whattup? What’s up, Dez?” On The Blueprint 3, he raps, “Catch me at the X with OG at a Yankee game.” Then again on American Gangster, Jay Z references him once again saying, “OG, tell these boys!” They may seem like mindless lyrics, but Jay Z rarely puts lines into his raps that don’t actually mean something. What many people likely don’t know is that Jay Z is talking about his longtime friend and best business partner, Juan “OG” Perez who he has known and worked with for decades. His trusted associate, OG Perez has been by Jay’s side and in his songs for years.

First meeting in 1996, the two shared a bond over growing up in New York and a love of all things sports. OG Perez proved his business sense early by managing Jay’s many studios and soon the two wanted to do something bigger together. Opening up the 40/40 Club in New York, OG Perez guided the club to becoming a popular night spot for celebrities and athletes. Mingling with athletes naturally led to business conversations and both OG and Jay found themselves counseling both young and seasoned athletes alike. Both Jay Z and OG Perez felt the next natural step was to establish Roc Nation Sports and officially sign a prestigious group of talented athletes to their agency. OG Perez and Jay Z continue to excel alongside each other, bringing success to the next level.

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